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The business of luxury takes grace, tenacity - and wisdom. Written by luxury executives, renowned experts, and university professors, these luxury branding books are some of the world's most-recommended reads on the business of luxury.
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Who was the creator behind the brand? What can we learn about entrepreneurship, luxury branding, and expansion from the famed luxury fashion house? From the birth of its founder to a global luxury sensation, we will take you through the story of one of the most valuable brands in the world, Louis Vuitton.
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Luxury branding is the fine art of defining and shaping your company's presence in the world. It's what separates the companies we think of as extraordinary from the ones we consider ordinary.
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